Swaranandhra College of Engineering & Technology started its ambitious MBA programme by launching its Flagship "SCHOOL OF MANAGEMENT STUDIES" from the academic year 2007 – 08. School of Management Studies launched its MBA programme with a vision to produce globally competitive, wise, virtuous entrepreneurs and professional managers. The School of Management Studies has well qualified and experienced faculty, comprising of three Professors, one Associate Professor and three Asst. Professors. The faculty has two PhDs, two M.Phils and one B Tech. Two faculty members are pursuing PhD and one member M.Tech. Besides regular teaching, innovative programmes like group discussions, seminars, guest lectures, role plays, personality development and soft skills, case studies, industrial visits etc.., are organized.
Vision: To produce globally competitive, wise, virtuous entrepreneurs and professional managers.
Mission: To make a right fit to the corporate world.
Moving towards being a part of the global village.
Creating a learning experience for all students on our campus.
Making extensive use of technology to make program delivery more effective.
Expanding our capacity in management education to match with the expectations of the corporate world.
The ultimate objective of all these activities is to place the student in a profession that has an earning and long term potential.
The MBA Programme is affiliated to Jawaharlal Nehru Technological University (JNTU), Kakinada and approved by The All India Council for Technical Education (AICTE), New Delhi. The present intake of the programme is 60 students selected through Integrated Common Entrance Test (ICET), conducted by Government of Andhra Pradesh. The programme is administered in four semesters spread over two years. The students are exposed to as many as 29 subjects, 2 labs and one main project during the course of the study. Basic management subjects followed by functional and technical subjects are introduced in the first and second semesters. The student is exposed to advanced management subjects and elective subjects in specialization area in the third and fourth semesters. The School of Management Studies is presently offering three main specializations in the areas of Marketing, Finance and HR. The student also required to undergo a Six Week Project Study in a reputed organization during the fourth semester.
- Highly Qualified and Experienced Faculty.
- Innovative Teaching Methods.
- Lecture Method
- Power Point Presentations
- Case Study Method
- Role Playing Technique
- Group Discussions
- Business Quiz
- Corporate projects
- Management Games
- Guest Lectures /Workshops / Seminars.
- Programmes on Soft Skills and Personality Development.
- Industrial Visits
- Periodic Student Counseling
- Daily Analysis of Business News Paper Articles
- Weekly Student Assessment
- Corporate Projects
Management Lab: Conducting case studies, group discussions, seminars, paper presentations, quiz programmes and management games.
English Lab: Training in English vocabulary, pronunciation, grammar, speaking, reading and writing skills.
Computer Lab: Training in computer skills addressing business needs.
The college follows the regulations and syllabi of Jawaharlal Nehru Technological University Kakinada.